Category: Labels

  • November 6, 2018

    Label Production for a Changing Consumer Market

    Across the globe, today’s consumers are reshaping the marketing paradigm for label production. These consumers expect—and often receive—a marketing experience tailored to their specific interests and needs. As a result, marketers strive to provide consumers with a consistent, relevant brand experience across their entire marketing mix, from online interactions all the way to the label […]

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  • September 19, 2018

    How Spinnaker Coating is Ahead of Today’s On-Demand Labels Market

    As the need for short-run, customized, on-demand labels increases, label providers are acquiring inkjet solutions to keep pace in today’s label market. Label providers find inkjet technology allows them to react quickly and offers greater flexibility for just-in-time production readiness to satisfy customers’ demands. But maintaining this state of readiness can be complicated when it […]

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  • May 31, 2018

    Empowering Customization at Each Stage of the Packaging Journey

    Digital printing is now attracting attention from many different packaging sectors. As the package has become part of the marketing mix, product marketers, packaging developers, and brand managers are all expressing a growing interest in digital print along their packaging journey. Their enthusiasm is justified: digital printing enables these users to capture opportunities and meet […]

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  • April 26, 2018

    What Happens When A Craft Brewer Starts Printing Labels

    How does a brewery stand out in this crowded beer market? In addition to great beer, many breweries use the product label to set their product apart. And many companies are now producing those labels themselves.   The Labels You Want When You Need Them Home Brewing Company is a new San Diego brewery that […]

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  • February 20, 2018

    The Rise of Private Labels and the Conscious Consumer

    With more control over production and branding, private labels are competing with big brand giants to attract the everyday conscious consumer. In our newest blog mini-series, we break down three of 2018’s fastest growing grocery markets trends to follow when creating effective product packaging and labels. First Up: Private Labels Products Amidst being bombarded by a […]

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  • February 6, 2018

    Big Changes in Food Means Big Changes in Food Labeling

    Everything you need to know about food labeling in today’s changing food industry. Increasing demand for local, healthy food is changing the label game   Craft. Fresh. Local. Natural. These aren’t just buzzwords, they’re the result of an awakening collective conscience around food that is driving demand for a broad new spectrum of healthier food […]

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  • January 8, 2018

    Manufacturers Take Control of Label Production

    As more and more manufacturers make labeling part of their production process, the question is not whether manufacturers will produce their own labels but which industry will be the next to do so. It turns out the answer is right under your feet. Carpet manufacturers across Turkey are the latest group to realize the benefits […]

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  • November 28, 2017

    On the packaging path: The progression from label printing to package printing

    By Kim Beswick The number of manufacturers who have adopted inkjet-powered labeling solutions has climbed steadily over the past few years. This year, we saw a new trend emerge: after achieving success with labels, many manufacturers are also adding next-generation inkjet packaging solutions to their operations. Are you thinking of making the same move? This […]

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  • November 21, 2017

    Thankful

    by Len Lauer, Memjet CEO Thanksgiving week is underway and I want to congratulate our Memjet team on a successful year. Thanks to the hard work and dedication across a variety of teams, Memjet released its second-generation print platform called DuraLink. With its long-life printheads, pigment ink, and flexible modules, we believe DuraLink will make […]

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  • September 22, 2017

    Memjet-Powered Label Printing Solutions to Be Highlighted at Labelexpo

      From desktop printers to commercial retrofits, Memjet partners demonstrate how inkjet solutions are transforming label production At Labelexpo Europe, Memjet OEM Partners will be showcasing the latest Memjet-powered, high-quality color label systems. These solutions, ranging from desktop printers to narrow-web press applications, enable the fast, on-demand production of color labels, giving manufacturers, printers, and […]

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